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Javis Lounsbury

The 6th reason has to be my favorite! Why? It says, "Lack of product vision and focus." Vision and focus are important these days. There are many leading product innovations already, and it's unlikely to create an extraordinary one that would click with everybody. If a company has the best vision and focus, the possibility to gain in the market by giving consumers what they need will increase. It's also good to have deep, but short studies about every aspect in product management.

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