Steve Neiderhauser

Design Thinking vs Lean Startup

Steve Blank does a nice job of comparing Design Thinking to Lean Startup.

Steve makes the point that Design Thinking is optimized for getting it right before making a big bet.

Also important to understand that urgency may not be associated with Design Thinking. You can create urgency by building a minimum viable product within a timebox. Let's say the team only has three months to create a working product. Now that should cause the team to work with pace and tempo.

IBM Design Thinking

In this interview we learn about IBM Design Thinking from IBM designers and IBM's Head of Design, Phil Gilbert.

Design starts with empathy and the ability to look at problems through the eyes of the customer. Here's Carly's take on empathy.

One of the main points for us and our studio director is that design is all about empathy. We need to have empathy for our users and once we have this empathy we can design really great products. We have to make sure that we’re not just designing for the sake of design, we’re designing for the users.

Drawing Boosts Your Creativity

For anyone interested in using drawing to tap into your creativity, there's this article from How.